A logo is the graphic image of a brand.
This advertising strategy is used for many centuries because it is a way to identify a company or a creator.
Moreover, the importance of logos lies in the fact that they are easily recognizable even from the infancia.
Un logo should be able to condense into a single image, brand personality, to communicate a clear message to the public and above all, to become an effective tool for marketing and promoting company.
These can be formed by the brand name, initials or a drawing that relates to the company, its values and its history.
Related: How to create a logo ganadorTe is a list of the 10 most memorable logos by our users in social networks.
Takes into account their strategies at the time of designing your business: 1) nikela company clothing and sports accessories has been known Remarkably position.
The slogan “Just Do It” and its logo flies are simply unforgettable.
Why a dove? The NIKE brand was founded in the 60s and both its name and its logo are inspired by the Greek goddess Nike, deity of victory, which had wings and was very fast.
The design was created by a young student to whom was paid 35 dollars at that time.
We like it because it’s simple, easy to remember, attractive and its relationship with the company values.
2) AppleUna bitten apple is the image of one of the most recognized and innovative companies in the twentieth century.
There are many theories about the origin of this logo: it is a tribute to Alan Mathison Turing, inventor of the current computation, who killed himself with a poisoned apple that was the favorite fruit of Steve Jobs and Steve Wozniak is the emblem of Apple Records , the Beatles record label, favorite group Jobs that Jobs’s adoptive father was a farmer and the farmer belonged group, or a simple reference to Isaac Newton’s apple (the first logo was referring to character).
The logo, designed by Rob Janoff, was initially rainbow and was mutating to be brilliant gray.
Many say that the bite means knowledge or referred to, in English, is “bite”, which alter a “byte”.
3) Coca-ColaEsta brand is a reference in all advertising elements, and its logo is no exception.
This has typography only in white on a red background (or red tipografia).
The logo was created by the librarian Frank Mason Robinson in 1885, who thought that two letters “C” would be attractive in any advertising the brand named and added more emphasis source used at that time in America.
In fact, the first design has had very few modifications throughout its history.
Coca-Cola is in more than 200 countries in the world and is almost a given that everyone recognizes remotely logo.
4) SabritasSabritas is one of the most beloved brands in the Mexican market.
The company “Sabrosas Botanitas” was acquired in the 60s by Pepsico, formed by Pepsi and Frito-Lays, who were commissioned to build her image Sabritas, based on the popular snack Lays in the United States.
It is said that this logo was created during a focus group when, in the process of brand building, they were asked to participants who made them this product, to which many responded with a happy face.
From there, the design has changed over the years, but still the main differentiator of this company “wants to see you smile.
” 5) StarbucksEl logo of the coffee chain is virtually known worldwide and is also one of the most plagiarized.
As in the case of Nike, the origin of its name and logo has a mythological and literary base.
The name appears in the famous novel by Herman Melville, “Moby Dick” where Starbucks was the first officer of the ship of Captain Ahab.
As for the logo, although many refer to him as a mermaid really is a melusina, ie, a Nereid double tail.
In the beginning, the logo was designed in black ink and then become green.
This item has mutated a lot and now (from 2011) shows a close-up of this character.
6) GoogleCuando a brand is able to cover its logo, colors modificarle and even skip some letters and replace them with drawings means that this has achieved its mission.
And there is no better example than Google.
This is shown with doodles (logos that pay tribute to certain characters or events).
The first doodle appeared in 1998 and was “Burning Man”.
Google also changed its colors to shades of gray when a global tragedy occurs.
Logo most important search engine in the world has undergone changes over time in the beginning had an exclamation point (copied from Yahoo!), until the present, designed by Ruth Kedar, which is based on the font Catull.
7) FerrariEl logo of this brand of luxury cars is one of the most famous for besides style and elegance has become a sign of status.
Typically, the image shows a prancing horse in black on a yellow background with the letters S and F, “Scuderia Ferrari”.
The horse was the symbol of Count Francesco Baracca, who participated in the Italian Air Force in World War II.
In 1923 Enzo Ferrari met Baracca’s mother who asks her to put the horse he used his son, and that would bring luck.
So it was.
Since this is the emblem of what Enzo Ferrari added the yellow to be representative of its birthplace: Modena.
Other famous logos in the automotive sector are the star of Mercedes-Benz that teaches the domain on land, sea and air, and the four interlocking rings of Audi referring to the union of four Saxon brands.
8) McDonald’sLa “M” golden McDonald’s is one of the most famous symbols worldwide.
I was first used in 1962 when Jim Schindler, inspired by the arcs they had the first establishments, use this logo in all its restaurants.
This large “M”, both for its color and its shape, has great significance: first, encourages hunger and represents a safe place absolute trust.
In addition, the golden hue works for investors who see this brand of fast food a profitable business to have a choice.
This logo is known as “Los Arcos Dorados”.
9) DisneyDisney is synonymous with family entertainment and fun.
Its original logo shows all these qualities.
The logo came from a stylization of the firm’s founder, Walter Elias Disney.
However, this great corporation modifies its image according to your products.
For example, for movies, besides the tipografia, shows the famous castle with blue background (inspired by Neuschwanstein Castle in Germany), while for others the unforgettable silhouette of the ears or hand of Mickey Mouse is used.
10) NestleNestle is one of the largest food companies in the world, recognition that has been preserved through the years.
The first logo of the company came in 1868 with its founder Henri Nestle, who decided to base the design on the meaning of his name in German (small nest) and the family emblem.
It was not until 1938 that added the name and gradually simplified and renovated was liven up the image we know today.
Entrepreneur Media, Inc.
values your privacy.
In order to Understand how people use our site Generally, and to create more valuable experiences for you, we collect data May About Your use of this site (both Directly and through our partners).
The table below describe in more detail the data being Collected.
By giving your consent below, you are agreeing to the use of That data.